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Base Creative

Greater results through a multidisciplinary approach.

Companies Informational Technology

We are a fully integrated multidisciplinary branding and marketing agency founded in 2003, with offices in Japan, Europe and Asia-Pacific. We work with some of the world’s leading entrepreneurs from differentindustries – consumer electronics, engineering and construction, financial services, retail, food & beverages and many more – helping them to innovate, get ahead and break new ground. Creating integrated brand and business strategies that are transported well to every cell of the company.

We challenge our clients’ business perspective beyond the limits of rational thinking through an all-embracing branding process – specifically geared towards business in 2016. Added value comes from interfusing Europe and Asia, left and right thinking, the developed with the developing, love for technology, good industrial practice and surfing emerging market trends. We are an independent agency and have approximately 35 staff worldwide – providing full creative services in both Europe and Asia.

Est. In 2003 35 People

Services

Here’s an overview of the services we provide.

Research and Insights Uncovering the trends, customer segments and competitive landscape of your business. - Market Analysis, - Competitive Analysis, - Trend Analysis, - Segmentation
Brand Strategy Defining the core purpose of your business and what makes you "the only brand in the world that..." - Rapid Prototyping, Brand Definition, Brand Positioning, Brand Architecture
Naming and Writing Supporting and accelerating the branding process through naming and writing. - Brand, Naming, Brand Language, Brand Messaging, Copywriting
Brand Identity Design Creating meaningful and relevant brands that connect with the customer at every touchpoint. - Brand Creation, Brand Design System, Brand Refreshment, Destination Branding
Packaging Design Packaging that engages the customer through differentiation and first class design. - Packaging Design System, Structural Design, Point of Sale, Product Design
Marketing Creating compelling and measurable integrated marketing campaigns across a range of media. - Integrated Campaigns, Online Marketing, Brand Activation, Analytics
Digital Full service digital capabilities – from UX design to social strategy, eCommerce and development. - Social, UI & UX Design, eCommerce, Development

Expertise

What we are good at.

Brand CreationBrand StrategyBrand IdentityWebsiteDigital and Marketing

Job Offers

We’re hiring! Please check our job offers and contact us.

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Clients

Here’s a list of companies which are our beloved clients.

Cogito Brand Creation and Management, Marketing Communications, Brand Strategy, Brand Research, Brand Naming and Writing, Brand Identity Design, Brand Management - ConnecteDevice is one of the first wearable tech companies in the industry, specializing in designing personal portable devices, including watches, chargers, and Bluetooth headsets. In recent years, we have seen the market become saturated with innovative late entrants, such as Sony’s Within Reach, Pebble, Fitbit, etc., which in turn creates a significant disadvantage for the first-comers. In the face of these considerable challenges, Base Creative helped Connected Watch to rebuild its brand from the bottom up – identifying strategic priorities, refining their business model, and relaunching their Cogito Pop brand to become a first-to-mind mass market connected watch brand.

Portfolio

Here are some of my works.

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Contact Details

22F Shibuya Mark City West, 1-12-1 Dogenzaka Shibuya-ku, Tokyo 150-004 +81 (0) 3-4360-5489 http://www.basecreate.jp/ info@basecreate.jp LinkedIn Google+
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